Visit-Southwest & National Park Magazine Privacy Policy
Effective Date: 05/19/2025  Version: 1.1

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At Visit-Southwest and National Park Magazine (“we,” “us,” or “our”), your privacy is a top priority. This policy explains what information we collect, how we use and protect it, and the rights you have under GDPR, CCPA/CPRA, and other privacy laws.


1. Information We Collect

A. Personal Information (you provide)

  • Name, email address, mailing address, and any other data you voluntarily submit via forms (e.g. newsletter sign-up, contact inquiries).

B. Automatically Collected Data

  • IP address, browser type/version, device information, pages visited, referrer URL.

  • Gathered via cookies and analytics tools (e.g. Google Analytics, Ezoic).

C. Cookie Categories (via our consent banner)

  • Essential: Required for core site functions (always active).

  • Analytics: Usage patterns and performance (active only with your consent).

  • Marketing: Personalized ads and remarketing (active only with your consent).


2. Legal Bases for Processing (GDPR)

If you’re in the EEA/UK, we rely on:

  • Consent for non-essential cookies, newsletters, and marketing communications.

  • Legitimate Interests for site analytics, performance monitoring, and security.

  • Contract Performance if you purchase subscription services or make bookings via our site.


3. How We Use Your Information

  • Improve Experience: Analyze traffic and behavior to refine content and functionality.

  • Communications: Send newsletters or service updates if you’ve opted in.

  • Advertising: Serve relevant ads via Google AdSense, Ezoic, and other partners.

  • Security & Fraud Prevention: Monitor and protect against suspicious activity.


4. Cookies & Tracking

  • No non-essential cookies run until you click Accept All Cookies on our banner.

  • Essential cookies are always active; analytics and marketing cookies fire only with your explicit consent.

  • You can update or withdraw consent any time in Cookie Settings or via our Do Not Sell My Information page.

  • For full details, see our Cookie Policy.


5. Third-Party Services

We share anonymized or consented data with:

  • Google Analytics – performance and usage tracking.

  • Google AdSense – ad delivery.

  • Ezoic – ad optimization and site-speed improvements.

Each of these services operates under its own privacy policy.


6. Data Retention & Security

  • Retention:

    • Analytics logs: up to 24 months.

    • Newsletter data: until you unsubscribe or request deletion.

  • Security: SSL/TLS encryption, regular security audits, strict access controls, and encrypted backups.


7. Your Rights

A. GDPR (EEA/UK Residents):

  • Access: Request a copy of your personal data.

  • Rectification: Correct inaccuracies.

  • Erasure: “Right to be forgotten.”

  • Portability: Receive your data in machine-readable form.

  • Restrict Processing: Ask us to limit use of your data.

  • Withdraw Consent: At any time via our consent banner or by emailing tom@acadiaapp.com.

B. CCPA/CPRA (California Residents):

  • Know: What personal information we collect, use, and disclose.

  • Delete: Request deletion of your personal data.

  • Opt-Out of Sale: We do not sell your data—but you may still use our Do Not Sell My Information page to register your choice.

  • Non-Discrimination: Exercising these rights won’t affect your service or pricing.

To exercise any right, contact us at tom@acadiaapp.com or submit a request via our Do Not Sell My Information page.


8. Children’s Privacy

We do not knowingly collect personal data from children under 13. If you believe we have inadvertently done so, please contact us to have it removed.


9. Changes to This Policy

We may update this policy from time to time. When we do, we’ll revise the Effective Date and Version here. Please review this page each time you visit.


10. Contact Us

If you have any questions or requests regarding this Privacy Policy, reach out to:

Visit-Southwest & National Park Magazine
Email: tom@acadiaapp.com

Thank you for trusting us with your information. We’re committed to giving you control and transparency at every step.

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